Overview
The Heineken Experience is an interactive beer museum housed in Heineken's original 1867 brewery. Across four floors, visitors learn about the brewing process, Heineken's history, and brand marketing through interactive exhibits, capping off with two freshly tapped Heineken beers at the rooftop bar. The 'Brew Your Ride' brewing simulation and custom-label beer bottles are also popular. Admission about EUR 23 (discount for online booking). 1-minute walk from Tram 24 Marie Heinekenplein stop.
Opening Hours
Mon-Thu 10:30-19:30, Fri-Sun 10:30-21:00
Travel Tips
Book online for a EUR 2 discount. Enjoy your included 2 beers at the rooftop bar.
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